WIC helps pregnant women, new mothers and young children eat well, stay healthy and be active. The program is funded by the U.S. Department of Agriculture (USDA).

WIC provides food and support.  Nutrition education and individual counseling help families establish lifelong healthy habits. Pregnant women receive the specialized assistance to establish successful breastfeeding. 

WIC helps link families with other community resources.  WIC encourages the consumption of the fresh fruits and vegetables grown in the Central Valley through the distribution of special vouchers for farmer’s markets during the summer months.

MCCAA has WIC sites located throughout Merced and Mariposa counties serving over 17000 participants per month.  

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Our Mission is to help mothers worldwide to breastfeed through mother-to-mother support, encouragement, information, and education, and to promote a better understanding of breastfeeding as an important element in the healthy development of the baby and mother.Our Mission is to help mothers worldwide to breastfeed through mother-to-mother support, encouragement, information, and education, and to promote a better understanding of breastfeeding as an important element in the healthy development of the baby and mother.

The Best for Babes Breastfeeding Harassment Hotline 855-NIP-FREE has helped over 500 moms advocate for themselves since its inception in October 2012. A dedicated staff of volunteers runs the hotline; many of those volunteers have experienced NIP harassment and can empathize with the moms who call. Best for Babes volunteers have conducted employee trainings, helped corporations write or amend lactation policies, spoken at meetings, and supported families in need.

Women who text BABY (or BEBE for Spanish) to 511411 receive three free text messages a week, timed to their due date or their baby's birth date, through pregnancy and up until the baby’s first birthday. The messages address topics such as labor signs and symptoms, prenatal care, urgent alerts, breastfeeding,developmental milestones, immunizations, nutrition, birth defect prevention, safe sleep, safety, and more.